Helvetica

For Animation, I watched the film Helvetica, a documentary about the font of the same name. The documentary was produced in commemoration of the fiftieth anniversary of the typeface. The film is one hour and twenty minutes long and features variety of interviewees. The film proceeds to explain the use of Helvetica as a font and the emotions it evokes. The film elaborates on the history behind the typeface, explaining its development process. Throughout the documentary, different speakers explained the reason and thought behind the typeface.

The speakers ranged from graphic designers to typography experts. Each had their own view on the font and critiqued it in their own way. Some praised Helvetica saying it was a font that “Maybe says everything,” and “That’s perhaps part of its appeal.” Others did not. One person described it by saying, “Just because something is legible doesn’t mean it communicates.” The criticism ranged from light comments to harsh opinions. This film may not have been the most exciting film to watch, but was very enlightening to the history and controversy behind this typeface.

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